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Module 10 · Lesson 10.3 · Wix lab

Wix lab: robots.txt, llms.txt, structured data and a blog article

Lesson 10.3 of the free AEO and GEO course: a Wix lab on a demo site on the free plan. The SEO & GEO dashboard with its AI visibility panel, robots.txt and llms.txt (both need a connected domain), the BlogPosting and Product structured data that Wix writes for you, and a blog article that answers with a link to the product.

The video for this lesson is coming soon to YouTube. Meanwhile, the full transcript is right here.

Transcript

Introduction

Lesson 10.3: the Wix lab.

The lab site

Last lab: the same method, on Wix. The site is a demo: the same made-up coffee roaster, on a Wix site with the free plan. We only work in the Wix dashboard: SEO and GEO, the store, and the blog. Five steps: the SEO and GEO dashboard, robots.txt and llms.txt, the blog's structured data, the product page, and an article with a link to the product.

1. SEO & GEO and the robots.txt

Step one: in Marketing, SEO and GEO. This is where Wix gathers the tools for search engines and for AI. There's also a panel on visibility in AI, with ChatGPT, Gemini, Perplexity and Claude. But it doesn't replace your audit: you choose the questions, as in Module 2. Further down, under Tools and settings, we open the Robots.txt Editor. On the free plan, Wix first asks you to connect your own domain. With a domain, you edit the file right here, for example to block a training bot.

2. The llms.txt file

Step two: llms.txt. Wix generates it for you, from the site's content, and keeps it up to date. Here too, you need a connected domain: until you have one, the file isn't published. With a domain, you can view it, edit it, or turn it off. And what you saw in Lesson 3.3 still holds: it's useful, but nobody guarantees the engines will read it.

3. The blog's structured data

Step three: structured data. In SEO Settings, choose the page type: Blog posts. In the Customize defaults tab, open the structured data markup settings. Wix already uses a template for every article: BlogPosting. Inside are the author, the publish and update dates, the headline and the image, all taken from the article itself. You don't have to write it: you just have to fill in the article properly.

4. The product page

Step four: the product page, in Catalog, Products. The name, a description with the answer in the first lines, and the price. Further down, the other sections of the product: variants, inventory, and additional info. In the code of the published page, Wix writes a Product block: name, SKU, price, availability and seller. All taken from the product page.

5. An article and a link to the product

Step five: an article. In the blog, we open the one on how to store coffee beans. The opening already works: the answer is in the first sentence. At the end, we add a real customer question: do you need a coffee grinder at home? And the answer right away, in one sentence. Then the link: we select the words manual coffee grinder, and link them to the product page. Publish. In the live article: the question, the answer, and the link to the product, on the right words.

The recap

Let's recap. On Wix, robots.txt and llms.txt are managed from the dashboard, with your own domain. And the dashboard also gives you a first look at your visibility in AI. Wix writes the structured data for articles and products, taking it from your content. Your job is to write the product page and the article well, and link them together. And then you measure again, with the same questions, as in Module 9.

Your task for today

Your task for today: on your Wix site, open SEO and GEO, and check robots.txt, llms.txt, and the structured data for your blog and products. Then write an article that answers a real question, with a link to the product. And log everything in the Report tab.

Next module

Module 10 is done. In Module 11: AEO as a service, and how to work for clients. See you there.

Your task

On your Wix site, open SEO and GEO, and check robots.txt, llms.txt, and the structured data for your blog and products. Then write an article that answers a real question, with a link to the product. And log everything in the Report tab.

Track it in the course worksheet.

Sources

Checked 19 October 2026.

  • Demo site «Example Roastery» on Wix, free plan, wixsite.com address, created from a template and labelled as a demo in every screen recording. Product and texts are made up.
  • Wix «SEO & GEO» dashboard, read on 19 October 2026: a panel on visibility in AI answers, with ChatGPT, Gemini, Perplexity and Claude; Tools and settings (Robots.txt Editor, llms.txt, SEO Settings).
  • Robots.txt Editor on the free site: it asks you to connect a domain to activate the robots.txt file; the llms.txt page asks the same for the llms.txt file (dashboard messages). Wix Help Center, «Understanding Your Site's llms.txt File» (updated 9 September 2026): «Wix automatically generates and maintains your llms.txt file»; «Editing Your Site's Robots.txt File» and «Blocking AI Crawlers from Your Site» (20 April 2026).
  • SEO Settings → Blog posts → Customize defaults → Structured data markup: the article markup preset for blog posts, of type BlogPosting (preview in the dashboard). Wix Help Center, «Adding Structured Data Markup to Your Site's Pages» (9 September 2026).
  • Published product page: a JSON-LD Product block with name, SKU, price (in euros on the demo checked), availability and the demo business as seller (page code, 19 October 2026).
  • Method: bots (Module 3), structured data (Lesson 4.3), the answer in the first lines (Module 5), internal links (Module 6), product pages (Module 7).
  • CiteProof: the CiteProof Wix app from the Wix App Market (Installing the Wix app, Fixes and articles on Wix).

End of module 10: the quiz

Five questions on the “Platform labs” module. Get four right and you pass.

Take the module 10 quiz