Reading your score

The score is a number from 0 to 100 that summarizes your visibility across AI answer engines. It's a reference to grow over time, not an absolute grade.

What it's made of

The overall score is the weighted average of five areas, shown side by side in the report, each from 0 to 100:

• Diagnostic — how often AI engines cite you on your customers' questions. Each engine (ChatGPT, Perplexity, Gemini, Claude, Google AI) contributes its own result.
• Content — how well AI understands your pages: clear answers, structure, citable facts.
• Entity — how well your brand is recognized online as an entity (Wikidata, Knowledge Graph, official profiles, organization schema).
• Technical — your site basics: AI bot access, robots.txt, structured data, speed.
• KPI — the trend over time and the fixes verified live.

In the report, under the five areas, How your score is built explains the calculation line by line.

How to interpret it

• A low score isn't a judgment on your business: it often comes down to fixable technical issues (blocked bots, missing structured data, content that isn't citable).
• What matters is the direction: the number should climb as you apply fixes.
• By CiteProof's rule, the score only rises after the Verify Bot confirms a fix is actually live.

Not to be confused with the pages' AEO score

In the WordPress plugin every page has an AEO score from 0 to 100: how easy that page is for an AI to extract and cite (short answer at the top, questions with answers, concrete numbers, author, links…). It is the part that depends only on how the page is written, and you raise it in the editor. The visibility score in this guide measures how much the engines actually cite you: the second grows when you work on the first.

The per-engine breakdown

Beyond the global score, you see the breakdown per engine: so you know where you're already cited and where you're not, and can focus your effort.